Sara Günter

What is funk?

The online media company funk is one part of publicly owned German companies, ARD and ZDF. Similar to NPR and BBC, ARD and ZDF are both financed through government funds and broadcast contribution. Therefore, all content hosted on funk and its parent networks are presented without advertising or product placement, making all of funk-sponsored creators independent of political or business interests. 

funk’s online network consistently churns out relevant and interesting video content that targets 15 million Germans between ages 14 to 29, otherwise known as everyone’s favorite generation; millennials. The platform hosts over 50 creators and original shows all individually produced and published directed to social media. funk-produced content is targeted to individuals based on parameters such as age group, the type of device they’re using, time of day, and even, a viewer’s mood.